It’s almost time for sweaters, fall foliage and pumpkin spice lattes. And if you’re like some property owners, it may also be time to sell your home. While fall may not be the most popular time to list your horse property for sale, it can have its benefits. The show season has wound down, the kids are in school, and schedules are a bit more relaxed, freeing buyers and sellers up to focus on their respective goals . Follow these tips to make your for-sale property stand out this season.
Know your buyers
When selling in the fall, it’s important to understand who the most likely buyers are going to be. This allows you to target your efforts to the appropriate audience. Most families with schoolchildren probably made moves during the summer so that their kids would be settled in time for the school year. In the fall, you’re more likely to encounter empty-nesters, millennials, and professionals catching their breath after a busy show season. Be sure to highlight amenities that would appeal to people in these groups. This could include the ability to walk to nearby restaurants or equestrian show facilities, and any smart-home/barn upgrades you may have made. In addition, think about staging an extra bedroom as a home office or gym, give that barn a fresh coat of paint,. and attend to any deferred maintenance issues. These tasks can net you more money so don’t assume they are not important.
Amp up your curb appeal
Fall is an easy time to add some curb appeal to your property. Be sure to clean up all the yard debris and dead leaves and clean sidewalks and driveways. Make sure your barn aisles are neat and orderly and that your arenas are dragged and groomed. Refreshing fence lines can go a long way toward improving curb appeal. Display some potted mums and pumpkins on the front porch and around your stable area.
Take photos now
If you live east of Colorado, late fall or winter landscape can look pretty bleak. A gray sky, brown grass and bare trees don’t show your home off at its best. If you’re able, take marketing photos of your home and equestrian facilities now, while the weather is nice and trees still have their leaves. Hiring a professional photographer will greatly enhance your photos and increase interest.
Create a cozy atmosphere
Fall brings with it cooler temperatures, so it’s important to make potential buyers feel comfortable and warm. If you have a fireplace, make sure it’s clean and in working order. If possible, have a fire going during showings. While you don’t want to go overboard with seasonal decorations, a tasteful fall centerpiece or door wreath can add considerable charm. Nothing beats the scents of fall, so don’t be afraid to bake a pie (or just bake an apple) or light a scented candle.
Check the furnace
Before you turn on the heat for the first time, check the HVAC system. Change the furnace filter and vacuum the vents. An inspection is going to include your furnace, so it’s better to discover problems now so you have time to fix them.
Turn on the lights
Fall also means shorter and darker days. In order to make your home appear as bright and spacious as possible, open all the curtains and blinds during showings. Turn on all the lights, adding more as needed. Also be sure to turn on closet and appliance lights. If the walk up to the front door is dark, install some outdoor lighting along the path. Pay attention to these same things in the stable; make sure all lights and other appliances are in working order. Clean the lights and make sure your stable doesn’t look like you’ve prepared it for a Haunted House tour! Knock those cobwebs down!
Understand that fall weather can easily derail even the best-laid plans. Be flexible with showings and your closing date whenever possible.
While autumn can be a slower time in the real estate market, it doesn’t mean you can’t sell your property quickly and for a great price. Follow the advice above and you can maximize what the season has to offer.
Compliments of Carol & Patti